Harley-Davidson Grand Opening Takes Flight with a 200-Drone Light Show

On Thursday, the 30th, we brought the sky of Koropi to life with a 200-drone light show for the grand opening of the new Harley-Davidson store.

An evening filled with light, sound, and energy — perfectly capturing the spirit of freedom and innovation that defines Harley-Davidson.

As the drones rose in perfect sync, the name “Harley-Davidson” appeared glowing across the sky — followed by the legendary Harley-Davidson logo, shining bright above the crowd.Moments later, the phrase “Born to Be Wild” came to life in light, just as Pinelopi Anastasopoulou performed the song live on stage, looking up at the illuminated sky.

The sequence continued with a stunning Harley-Davidson motorcycle design, perfectly detailed in midair, along with the bold messages that define the spirit of the brand:

• “Ride Hard or Stay Home”

• The powerful V-Twin Power engine

• And the timeless motto “Live to Ride – Ride to Live”

The audience was captivated — filming, cheering, and singing along as light and music merged into one unforgettable moment.

The show once again proved how technology and storytelling can merge to create emotion — how a brand’s soul can light up the sky and connect deeply with its audience.

🎥 Coming soon: The official aftermovie capturing every breathtaking scene from this special night will be released shortly. Stay tuned.